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Platform integration solutions

With the Genstore partner platform, your app can work seamlessly with Genstore's core commerce modules—giving merchants a fully integrated, end-to-end experience. These prebuilt integration points allow your solution to tap into native platform features, eliminate data silos, and boost operational efficiency.

Key integration capabilities

Product catalog integration

Connect to the product lifecycle via standardized APIs

  • Sync custom product types and variant structures
  • Bulk import or update product data and multilingual descriptions
  • Get real-time inventory and pricing updates
  • Extend product detail pages with custom components (e.g., configurators)

Orders and fulfillment

Automate order processing across channels

  • Access orders from all sales channels (online store, social commerce, etc.)
  • Push tracking numbers and shipping statuses to the merchant dashboard
  • Intercept or update orders before fulfillment
  • Generate custom shipping labels

Customer relationship engine

Build a unified customer profile

  • Sync loyalty tiers and reward points
  • Access cross-channel customer behavior (browsing, cart, purchase)
  • Write customer tags and attributes
  • Trigger marketing automations (e.g., abandoned cart recovery)

Payments and finance hub

Ensure secure, traceable transactions

  • Integrate with multiple payment gateways
  • Automate reconciliation and revenue sharing
  • Subscribe to refund and dispute events

Marketing automation hub

Enhance promotional workflows

  • Create time-limited discounts and bundle offers
  • Sync coupon pools and usage rules
  • Trigger personalized campaigns based on customer segments

Integration workflow

Authentication and authorization

OAuth 2.0 token-based access supporting:

  • Store-level app installations
  • Staff-level delegated actions
  • Secure transmission of sensitive data

Sandbox store validation

Test with simulated data before going live

  • End-to-end flow: product → order → payment → fulfillment
  • Load testing (≥50 requests per second)
  • Validation for edge cases and error handling

Production deployment

Use the partner console to:

  • Configure webhook event subscriptions
  • Register and manage API endpoints
  • Enable app publishing and rollout